The first thing to know about our stickers is that they are printed using a four color CMYK process. To reproduce full-color images, our printing presses use 4 colors of ink. The four inks are placed on the paper in layers of dots that combine to create the illusion of many more colors. CMYK refers to the 4 ink colors used by the printing press. C is cyan (blue), M is magenta (red), Y is yellow, and K is black. A mistake often made when submitting artwork for 4-color printing is not converting the images to the CMYK color space. This is needed so that the file can be separated into the four colors and a separate printing plate can be made for each of the colors. (Click here to see example) If EXACT color reproduction is important to your sticker design, CMYK process stickers are not recommended. We do offer other options to print pantone color stickers, but the cost is considerably higher. Contact us to learn more about our Spot Color or Pantone runs.
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